You have plans to take the big leap in marketing and build your own website, but how? You can either make it yourself, or you can outsource it.
Mainly to conserve money, the Do It Yourself choice is the first choice for most small businesses and entrepreneurs. If you are creative and have lots of time to produce professional looking designs, why not? Sadly, not all business owners have the design skills to do so; therefore, they have to rely on templates resulting in a website similar to hundreds of others. You might want to think again of creating it DIY style, unless you are positive of making professional looking website.
A substitute DIY way is to construct a site using a template-based service or utilizing a Dream weaver package; the former charges a monthly hosting fee, while the latter chargers for its package. Both can be little limiting and might turn out to be more expensive in the long run, than employing a professional website designer. So, check the quotes first.
The alternative option is to hire someone to do it for you, or to outsource it. This could be a professional website designer from a design agency or a freelancer. Hire someone who has been recommended to you or has an notable portfolio. Don’t hesitate to ask for a detailed quote, and an estimated time of completion. The quote should also state what is required from you and whether the quote includes hosting and domain names. But, before you ask for a quote, put together your own detailed specifications of what you want on each page of the website. This will give you the idea of what kind of content you need to supply, and how many pages your site will have. Don’t ever forget to sign an agreement that states the specific obligations for both the designer and the owner.
You should have a domain name and hosting when you create a site. A domain name is the URL that you type into a browser to access a website, while hosting is the space on a web server where your website resides. Remember both have specific fees that you need to pay every year.
You have to think about the maintenance, marketing and support to keep your website alive, whether you choose a DIY or an outsourced website. After-care support is very critical because once you have introduced your website; you’re already paying for the domain name and hosting service. A great marketing option is to launch a PPC Search Advertising campaign to make your site self-sustaining. Your sparkly new site would look even better and would be more lucrative. If you want a cost-effective campaign, it’s best to hire a qualified PPC Management Company.